Floral Affair



For this digital campaign the challenge was to engage the audience of Ittala with a selected range of vases, while using only existing brand imagery.

We paired floral imagery with the Iiittala vases to create a love story between them: the summer fling, the exotic lover, the stable partner. A floral affair brought to life through an interactive canvas ad (in-app microsite, mobile only) and carousel/gallery ads across Facebook and Instagram, filled with still and moving imagery and a swipeable product section placed right under a flower image, allowing the users to “pair it” with a vase themselves, creating a fresh new floral affair.








Client: IITTALA
Agency: ISOBAR AMSTERDAM
Art Direction & Design: MIRIAM MARTÍN PRICE





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© Miriam Martín Price