ITTALA CHRISTMAS GIFTS



For this digital campaign the challenge was to present Iittala products as perfect Christmas gifts, while using only existing brand imagery. We inspired the audience with a selection of imagery with a Scandinavian, minimalistic and warm aesthetic.

To bring the visuals to life online, we created an interactive canvas ad (in-app microwebsite, mobile-only), carousel/gallery ad and collection ads (in-app store) across Facebook and Instagram. Inside the canvas, a full screen experience takes the viewer through different sections: 1) shoppable products grouped by colour palette, 2) a panoramic table top image that allows to discover tablewear products in detail when tilting their phone, and 3) carousels/galleries that inspire with different gift ideas.






Client: IITTALA
Agency: ISOBAR AMSTERDAM

Art Direction & Design: MIRIAM MARTÍN PRICE


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