ITTALA CHRISTMAS GIFTS
For this digital campaign the challenge was to present Iittala products as perfect Christmas gifts, while using only existing brand imagery. We inspired the audience with a selection of imagery with a Scandinavian, minimalistic and warm aesthetic.
To bring the visuals to life online, we created an interactive canvas ad (in-app microwebsite, mobile-only), carousel/gallery ad and collection ads (in-app store) across Facebook and Instagram. Inside the canvas, a full screen experience takes the viewer through different sections: 1) shoppable products grouped by colour palette, 2) a panoramic table top image that allows to discover tablewear products in detail when tilting their phone, and 3) carousels/galleries that inspire with different gift ideas.