LVMH PRIZE:
IMMERSIVE DIGITAL SHOWROOMS
Platform Design, Art Direction & Content Production
The annual LVMH Prize supports a new generation of fashion designers. For the last four years, as part of the Feels Like Studio team, I have art directed the online showrooms and the content platforms, directing film, photography and design.
Each year we cover the big event, where a group of young fashion designers stand in front of a respected jury for a chance to win the LVMH Prize. The prize celebrates the next generation of designers, giving participants a chance to kick-start their fashion future. Previous finalists include Jacquemus and the late Virgil Abloh.
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Unpublished polaroids © Miriam Martín Price
Every edition we strive to create a new digital platform thats expresses each designers' individuality and gives the showroom a spatial quality. The 2023 platform design was the perfect example of creative and tech teams working closely together to achieve an innovative approach, a seamless virtual walk through the showroom.
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CREDITS
Creative Direction, Art Direction, Design
AWARDS
FWA of the day | Awwwards SOTD | Webby Winner